As a leader in media arts, communications is a very important topic at Columbia. We see this as an opportunity to address the need to effectively communicate the college's sustainability efforts.
The larger scope of our campus' efforts are seem through class projects, art gallery installations, articles in the Columbia Chronicle, and in every department on campus. Communicating these efforts encourages collaboration and participation between departments. Much like the success of the Columbia Recycling Program's promotion efforts, a well communicated sustainability message will help build a culture of sustainability. The whole of our sustainability actions should be greater than the sum of its parts and recognize Columbia College’s place in the broader community.What are we doing?
This website and our social media sites offer a glimpse into sustainability at Columbia. Like us on Facebook and Follow us on Twitter for up-to-date information about what is happening at Columbia, in Chicago, and across the country.
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Communication Green Team
As part of the Sustainability Roadmap, Columbia has created a Communications Green Team. The team members consist of staff from Marketing Communication, Web Services, Student Communications, and Creative Services. Below are some of the ideal goals and actions for this team.
Communications Green Team's Goals:
- Motivate members of the Columbia community for building sustainability behaviors into their everyday actions.
- Maintain effective communication between students, faculty, staff through ongoing, long-term and consistent communications about the importance of sustainability.
Communications Green Team's Actions:
- Incorporate sustainability into the recruitment and orientation process for new students, faculty and staff.
- Maintain a robust sustainability website and social media efforts to promote sustainability.
- College-sponsored events and exhibitions will continue to showcase environmental and social justice issues and reflect Columbia’s commitment to sustainability. Work with the Waste Reduction and Recycling team to ensure the event meets Recycling Program Green Seal standards.
- Show how small efforts have an impact in terms of CO2 removed, trees planted, or cars taken off the road––encouraging individual participation.
- Better inform campus users––particularly building users ––of relative costs and the impact of everyday practices; track trends; and recognize improvements.