In your first year, you’ll gain foundational knowledge that will be vital to your success in the sports industry. You’ll take core business courses in topics such as marketing, management and economics. But these aren’t your average business courses. We tailor them to the entertainment and media industries, so each example and scenario will make sense for the unique landscape of the sports and entertainment industries.
You’ll also take a jam-packed survey course called Business of Professional Sports. This course will give you a lay of the land: current trends, opportunities, threats and themes emerging in the field. You’ll explore how different industries are structured and will meet with guest speakers and Columbia alumni to get a sense of what the work looks like day to day. You’ll also visit some of Chicago’s top sports organizations to get a sense of the depth of the country’s largest sports and entertainment industry.