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Columbia College Chicago
Course Description: Motion Picture Marketing*
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Course Description: Motion Picture Marketing*

Motion Picture Marketing*

28-4630

Course covers commercial aspects of film distribution and exhibition. Topics include operation of both independent and chain cinema houses, including distribution, film revenues, sales, contracts, advertising, promotion, and the potential effects of cable and pay television of future cinema.

Course descriptions are stored in OASIS and are maintained by the Associate Dean for each School.

* Prerequisite Required.