Bill Guschwan - Columbia College Chicago

Bill Guschwan

Associate Professor of Instruction


Bill is an Assistant Professor of Instruction in Interactive Arts and Media (IAM) and teaches game design and game programming courses. His academic work is as a field philosopher of videogame design, entrepreneur, and serious game designer. He was a founding team-member on Apple's Quicktime and Newton, 3DO game hardware, and Sony's Playstation 1. Notably, he played an important technical and production role at Sony for Crash Bandicoot. Ethics and serious games is a particular focus, as well as using Indian and Greek philosophy to instruct creative mind virtues. As an entrepreneur, he co-founded and created the intellectual property for an in-game ad unit for the recently acquired company, Tap.Me. He has juggled professionally at NBA events and for national TV ads. He studied and worked in computer science at the University of Notre Dame.

Instructional Areas

Game Design, Game Programming

Creative Practice and Research Interests

Ethics Simulations and Games, Knowledge Creation Theory and Play, Virtuous Personal Leadership in Greek and Indian Philosophy


B.S., PreProfessional University of Notre Dame 1990