Vanessa Abron - Columbia College Chicago

Vanessa Abron

Adjunct Professor of Instruction

vabron@colum.edu

Biography

Vanessa Abron is an adjunct professor at Columbia College Chicago, currently teaching Strategic Media Relations in the Communications department.  She is also the founder of Agency Abron and an experienced public relations professional with expertise in developing successful brand visibility campaigns and securing positive media coverage in national and local media outlets. Past media coverage includes placements in notable media outlets such as, but not limited to, NBC's TODAY, Now This, Chicago Tribune, The Source, the Associated Press, and ABC News.Throughout her career, Vanessa led multicultural and global communications initiatives, public relations strategy development, event management, account management, content development, promotional visibility, and media outreach for clients in varying industry verticals. Some of Vanessa's past client work include Jazz Institute of Chicago, the Walgreen's Expressions campaign, Classic Hip-Hop Lives, Praize Productions Inc., ComEd, FX Network, Aflac, Illinois Lottery, Pringles, Adidas, Mercedes-Benz, Nike, Virgin Records, and the Indie Soul Journeys TV series to name a few. Vanessa credits her success on her intuition, combined with her passion for building meaningful relationships. She has a steadfast commitment to ensuring that the media, community, and the client all receive mutually beneficial rewards from any project.AWARDS- Dillard University Alumni 40 Under 40 2019- SABRE Innovations Finalist 2019- Chicago Defender Women of Excellence 2018- Walker's Legacy Power Awards 2018- Publicity Club of Chicago Golden Trumpet Award 2018 (team award - American Heart Association)- PRSA Chicago Skyline Award of Excellence 2013 (team award - Aflac)

Degrees

M.A., Arts, Entertainment, & Media Management Columbia College Chicago 2007